Frida Nordström Nilsson has joined Ingrid as Chief Communications Officer, leading the company’s brand, marketing and communications efforts as it expands into new markets. With experience from global leading brands such as EQT and Palantir, Frida will play a pivotal role in executing our European growth strategy to make the power grid more intelligent, accelerating a resilient and clean energy transition.
Frida has proven expertise in shaping marketing and strategic communications to deliver on commercial objectives on a global scale. Most recently, she served as Head of Marketing Strategy at EQT Group, and before that played a central role in establishing and leading Palantir Technologies in the Nordics as Head of Operations and Managing Director. With her deep experience in business development, branding, and strategic communications, she will contribute to Ingrid’s mission to make the European grid more intelligent – enabling the integration of renewables, reducing imbalance costs, and creating a more resilient energy system.
“Ingrid is expanding rapidly across Europe. With her many years of experience driving international growth, Frida brings expertise needed to support these efforts. She will play a key role in navigating an increasingly complex energy landscape and strengthening Ingrid’s position as we enter new markets and build additional revenue streams,” says Axel Holmberg, CEO at Ingrid.
“I am excited to join Ingrid at this phase in the company’s journey. The energy sector is undergoing fundamental shifts, presenting tremendous business opportunity and a chance to build a future system that is far more capable and resilient than the current one. As a leading European player, Ingrid has an important role to play in this emerging energy system of our future,” says Frida Nordström Nilsson, Chief Communications Officer at Ingrid.
Frida has joined the management team at Ingrid. Her experience of building clear and distinguishable brands and successfully establishing businesses in new markets offers valuable insights for Ingrid’s European expansion.
